AdTech IT solutions

Asteriosoft specializes in building robust, scalable, and high-performance AdTech solutions tailored to the needs of modern digital advertising. Company expertise covers the full spectrum of AdTech IT solutions, including programmatic platforms, demand-side platforms (DSPs), supply-side platforms (SSPs), AdServers, Ad Exchanges, real-time bidding engines, data management platforms (DMPs), and analytics systems.

We have successfully delivered custom AdTech solutions that drive performance, optimize ad spend, and support real-time decision-making at scale. Our AdTech IT solutions are designed to meet the complex demands of programmatic advertising ecosystems.

Use our ad tech development services to define the right strategy, choose the best-fit technologies, and accelerate the development of effective, scalable AdTech solutions. Our expertise in the AdTech domain helps businesses launch and scale AdTech platforms or enhance existing ones for improved performance. From architecture design to ongoing optimization, we ensure reliable, future-ready systems that grow with your business.

AdTech solutions we built

Here are just a few characteristics of the high-performing AdTech platforms we have built:
  • 10 msec
    overage response bidding time
  • 1500000+
    request processed per second
  • 5 sec
    delay in real-time reporting

AdTech solutions we are developing

Our Ad Tech Development Services include:
  • Рrogrammatic Platforms

    We have developed a wide range of programmatic AdTech solutions designed to maximize performance, transparency, and revenue, containg advances algorythms and supporting third-party integrations.
  • DSPs

    Asteriosoft has the expertise in building DSPs, which optimize ad buying, enhance targeting and retargeting, improve ROI, and provide analytics for performance tracking and insights.
  • SSPs

    Asteriosoft develops several types of SSPs for all traffic types, including mobile. We have experience with real-time analytics, fraud and bot traffic detection, and support for GDPR and COPPA compliance.
  • AdExchanges

    Asteriosoft has built effective and scalable ad exchanges that enable efficient real-time bidding, seamless integrations, transparent real-time trading between publishers and advertisers.
  • AdServers

    Asteriosoft builds high-performance ad servers that provide full control over ad delivery, optimization, and real-time analytics across all traffic types, helping to maximize campaign ROAS.
  • Prebid.js solutions

    Asteriosoft provides Prebid.js solutions, including Prebid wrappers and servers for scalable bidding and Prebid analytics for real-time insights, enabling publishers to maximize yield and optimize performance.

Portfolio of Programmatic AdTech Solutions

Programmatic solution by Asteriosoft

RhythmOne Programmatic Ad Server
(acquired by Nexxen)

A major US based SSP (supply side platform) and Ad Server with complex custom core functionality, lightning fast performance and unique auction PMP algorithms with features enabling a possibility for a publisher to make direct deals with advertisers. The platform featured an advanced real time statistics.
  • Ingests traffic directly from publisher web properties via proprietary tagging.
  • Handles direct advertising campaigns with extended targeting parameters and a variety of configurable options.
  • Programmatic advertising with integration of external DSPs and SSPs via OpenRTB.

Alkimi Programmatic AdTech Solution

Alkimi’s programmatic solution is a pioneering approach to tokenizing digital advertising. The platform undergoes financial audits for 100% of media spend, ensuring every transaction is independently validated and recorded on a transparent, immutable ledger.
  • Every transaction is logged with full detail on the blockchain.
  • Detailed reporting gives publishers transparent visibility into all auction activity.
  • Includes an integrated Prebid.js adapter and wrapper.
  • Supports Display, Video, CTV, Native ad formats
Programmatic ad solutuon
programmatic advertising ssp

Admaru Ad Tech solution
for an Asian-American market

An SSP which receives traffic via Prebid Adapter and SSP Tags and interacts with multiple DSPs for creatives. The platform features a UI with onboarding, settings, and reporting functionalities. Admaru specializes in targeting the Asian-American segment, assisting advertisers with multicultural marketing requirements.
  • Receives traffic directly from publisher sites via own tags.
  • Manages direct advertising campaigns with extended targeting, pacing, frequency capping and other options.
  • Receive advertising from external DSPs and SSPs via OpenRTB.
Оur clients

Custom AdTech solutions by Asteriosoft

Comprehensive Ad Solutions

We offer development of AdTech solutions from scratch, including DSP, SSP, and AdServer platforms. The solutions we develop include robust features, optimized performance and real-time analytics.
With more than 15 years of experience in AdTech development, Asteriosoft provides programmatic solutions in media buying, meeting the evolving needs of the industry with expertise and advanced approaches.
Developing AdTech solutions, we optimize architecture to enhance the performance of high-load platforms and reduce server costs. We have proven expertise in big data processing and real-time reporting.

Client-Centric Approach & Focus on Performance

At Asteriosoft, we align every solution with your unique objectives and apply our expert knowledge of the AdTech domain. When developing solutions, we prioritize scalability and performance-driven results to maximize your ROI.

Expertise in AdTech standards

Specializing in the AdTech domain, we have deep knowledge of industry standards such as VAST, OpenRTB, and Prebid. Our programmatic solutions are developed in compliance with privacy regulations like CCPA and GDPR.
Q&A about our AdTech solutions
  • What AdTech consulting services do you provide?

    - We provide a full range of AdTech consulting services, including technology assessment, architecture design, and strategy development for programmatic advertising. Our team also offers guidance on building custom AdTech solutions, integrating third-party platforms, optimizing real-time bidding systems, and ensuring scalability, compliance, and performance across your advertising infrastructure.
  • Can you improve a speed of my AdTech platform?

    - If you have access to the raw code, we can improve your existing platform by enhancing key characteristics such as response time and queries per second (QPS). This can be achieved after reviewing the system architecture, data model, and database solutions.
  • What AdTech development services​ do you provide?

    - We offer end-to-end AdTech development services, including the design and implementation of custom demand-side platforms (DSPs), supply-side platforms (SSPs), real-time bidding engines, data management platforms (DMPs), and advanced analytics systems. We also have strong expertise in OpenRTB and Prebid.js technologies, including building Prebid servers, wrappers, and analytics modules. Our services also cover API integration, high-load system architecture, performance optimization, and ongoing support to ensure scalable, reliable, and efficient AdTech solutions.
  • Do you provide long-term support for AdTech solutions?

    - Yes, we provide long-term support and maintenance for AdTech solutions to ensure they remain stable, secure, and optimized as your business evolves. Our services include performance monitoring, bug fixes, feature enhancements, infrastructure scaling, and ongoing technical support to keep your platform running efficiently over time.
  • Can you build an AdTech solution based on Prebid.js technology?

    - Yes, we can build a custom AdTech solution based on Prebid.js technology. Our expertise includes developing and integrating Prebid.js wrappers, setting up Prebid servers, and providing real-time analytics to improve ad performance, transparency, and monetization efficiency.
  • Can you build a real-time bidding platform?

    - Yes, we can build a fully customized real-time bidding (RTB) platform tailored to your business needs. Our expertise covers low-latency architecture, OpenRTB protocol implementation, high-throughput data processing, and seamless integration with DSPs, SSPs, Ad Exchanges and analytics systems.
What our clients say about us
"Our teams worked together on a year-long DevOps/DataOps implementation and have implemented a continuous data streaming infrastructure via Postgres, Kafka, and Snowflake with scaling at Kubernetes and AWS/CloudWatch monitoring.
These folks are great to work with, with impeccable work ethic. They have helped us architect and adjust, and develop our solutions despite changing requirements, and have always been there to help."
Vlad Pasman
Engineering Director
RedShelf Inc
"We have been working with Asteriosoft for several years as our dedicated development partner. They find efficient solutions for our tasks, no matter how complex they may be, and deliver them within tight deadlines. We know we can rely on them for both planned projects and crisis situations.
I gladly recommend this company as a reliable, proactive, and professional partner."
Dave Hamilton
CEO of BackBeat Media
"I have been working with this team for over 10 years, utilizing their services for the development of our software products. Throughout this time, the team consistently provided us with high-level software solutions, developed within the given time and budget constraints. But perhaps the best part of our collaboration is the relationship we have established. These guys truly understood our goals and approaches to deliver a product that surpasses our competitors."
Jonathan Rivers
Director of Digital Marketing
Advertising Management System
See also
We offer custom SSP solutions tailored to your business needs, enabling full control over inventory management and monetization strategy.
Learn more
Custom DSP solutions are tailored to your unique business needs, giving you full control over targeting and optimization to maximize advertising performance.
Learn more
We provide custom Ad Server solutions built to match your specific requirements, offering full control over ad delivery, targeting, tracking, and reporting.
Learn more
We build custom programmatic solutions tailored to your goals, enabling automated, data-driven ad buying with maximum flexibility and performance.
Learn more
See also
We offer custom SSP solutions tailored to your business needs, enabling full control over inventory management and monetization strategy.

Learn more
Custom DSP solutions are tailored to your unique business needs, giving you full control over targeting and optimization to maximize advertising performance.
Learn more
We provide custom Ad Server solutions built to match your specific requirements, offering full control over ad delivery, targeting, tracking, and reporting.

Learn more
We build custom programmatic solutions tailored to your goals, enabling automated, data-driven ad buying with maximum flexibility and performance.

Learn more