ADTECH
SOLUTIONS
20 years of experience in development of AdTech solutions
AdTech IT solutions
Asteriosoft specializes in building robust, scalable, and high-performance AdTech solutions tailored to the needs of modern digital advertising. Company expertise covers the full spectrum of AdTech IT solutions, including programmatic platforms, demand-side platforms (DSPs), supply-side platforms (SSPs), AdServers, Ad Exchanges, real-time bidding engines, data management platforms (DMPs), and analytics systems.
We have successfully delivered custom AdTech solutions that drive performance, optimize ad spend, and support real-time decision-making at scale. Our AdTech IT solutions are designed to meet the complex demands of programmatic advertising ecosystems.
Use our ad tech development services to define the right strategy, choose the best-fit technologies, and accelerate the development of effective, scalable AdTech solutions. Our expertise in the AdTech domain helps businesses launch and scale AdTech platforms or enhance existing ones for improved performance. From architecture design to ongoing optimization, we ensure reliable, future-ready systems that grow with your business.
We have successfully delivered custom AdTech solutions that drive performance, optimize ad spend, and support real-time decision-making at scale. Our AdTech IT solutions are designed to meet the complex demands of programmatic advertising ecosystems.
Use our ad tech development services to define the right strategy, choose the best-fit technologies, and accelerate the development of effective, scalable AdTech solutions. Our expertise in the AdTech domain helps businesses launch and scale AdTech platforms or enhance existing ones for improved performance. From architecture design to ongoing optimization, we ensure reliable, future-ready systems that grow with your business.
AdTech solutions we built
Here are just a few characteristics of the high-performing AdTech platforms we have built:
- 10 msecoverage response bidding time
- 1500000+request processed per second
- 5 secdelay in real-time reporting
AdTech solutions we are developing
Our Ad Tech Development Services include:
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Рrogrammatic Platforms
We have developed a wide range of programmatic AdTech solutions designed to maximize performance, transparency, and revenue, containg advances algorythms and supporting third-party integrations. -
DSPs
Asteriosoft has the expertise in building DSPs, which optimize ad buying, enhance targeting and retargeting, improve ROI, and provide analytics for performance tracking and insights. -
SSPs
Asteriosoft develops several types of SSPs for all traffic types, including mobile. We have experience with real-time analytics, fraud and bot traffic detection, and support for GDPR and COPPA compliance. -
AdExchanges
Asteriosoft has built effective and scalable ad exchanges that enable efficient real-time bidding, seamless integrations, transparent real-time trading between publishers and advertisers. -
AdServers
Asteriosoft builds high-performance ad servers that provide full control over ad delivery, optimization, and real-time analytics across all traffic types, helping to maximize campaign ROAS. -
AdExchanges
Asteriosoft provides Prebid.js solutions, including Prebid wrappers and servers for scalable bidding and Prebid analytics for real-time insights, enabling publishers to maximize yield and optimize performance.
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Portfolio of Programmatic Ad Solutions
RhythmOne Programmatic Ad Server
(acquired bt Nexxen)
(acquired bt Nexxen)
A major US based SSP (supply side platform) and Ad Server with complex custom core functionality, lightning fast performance and unique auction PMP algorithms with features enabling a possibility for a publisher to make direct deals with advertisers. The platform featured an advanced real time statistics.
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Ingests traffic directly from publisher web properties via proprietary tagging. - Handles direct advertising campaigns with extended targeting parameters and a variety of configurable options.
- Programmatic advertising with integration of external DSPs and SSPs via OpenRTB.
Alkimi Programmatic Advertising Solution
Alkimi’s programmatic solution is a pioneering approach to tokenizing digital advertising. The platform undergoes financial audits for 100% of media spend, ensuring every transaction is independently validated and recorded on a transparent, immutable ledger.
- Every transaction is logged with full detail on the blockchain.
- Detailed reporting gives publishers transparent visibility into all auction activity.
- Includes an integrated Prebid.js adapter and wrapper.
- Supports Display, Video, CTV, Native ad formats
Admaru Ad Tech solution
for an Asian-American market
for an Asian-American market
An SSP which receives traffic via Prebid Adapter and SSP Tags and interacts with multiple DSPs for creatives. The platform features a UI with onboarding, settings, and reporting functionalities. Admaru specializes in targeting the Asian-American segment, assisting advertisers with multicultural marketing requirements.
- Receives traffic directly from publisher sites via own tags.
- Manages direct advertising campaigns with extended targeting, pacing, frequency capping and other options.
- Receive advertising from external DSPs and SSPs via OpenRTB.
Оur clients
Custom AdTech solutions by Asteriosoft
Comprehensive Ad Solutions
We offer development of programmatic solutions from scratch, including DSP, SSP, and AdServer platforms. The solutions we develop include robust features, optimized performance and real-time analytics.
With more than 15 years of experience in AdTech development, Asteriosoft provides programmatic solutions in media buying, meeting the evolving needs of the industry with expertise and advanced approaches.
Developing programmatic solutions, we optimize architecture to enhance the performance of high-load platforms and reduce server costs. We have proven expertise in big data processing and real-time reporting.
Client-Centric Approach & Focus on Performance
At Asteriosoft, we align every solution with your unique objectives and apply our expert knowledge of the AdTech domain. When developing solutions, we prioritize scalability and performance-driven results to maximize your ROI.
Expertise in AdTech standards
Specializing in the AdTech domain, we have deep knowledge of industry standards such as VAST, OpenRTB, and Prebid. Our programmatic solutions are developed in compliance with privacy regulations like CCPA and GDPR.
FAQ about our AdTech solutions
We provide a full range of AdTech consulting services, including technology assessment, architecture design, and strategy development for programmatic advertising. Our team also offers guidance on building custom AdTech solutions, integrating third-party platforms, optimizing real-time bidding systems, and ensuring scalability, compliance, and performance across your advertising infrastructure.
We offer end-to-end AdTech development services, including the design and implementation of custom demand-side platforms (DSPs), supply-side platforms (SSPs), real-time bidding engines, data management platforms (DMPs), and advanced analytics systems. We also have strong expertise in OpenRTB and Prebid.js technologies, including building Prebid servers, wrappers, and analytics modules. Our services also cover API integration, high-load system architecture, performance optimization, and ongoing support to ensure scalable, reliable, and efficient AdTech solutions.
We can build a custom AdTech solution based on Prebid.js technology. Our expertise includes developing and integrating Prebid.js wrappers, setting up Prebid servers, and providing real-time analytics to improve ad performance, transparency, and monetization efficiency.
If you have access to the raw code, we can improve your existing platform by enhancing key characteristics such as response time and queries per second (QPS). This can be achieved after reviewing the system architecture, data model, and database solutions.
Yes, we provide long-term support and maintenance for AdTech solutions to ensure they remain stable, secure, and optimized as your business evolves. Our services include performance monitoring, bug fixes, feature enhancements, infrastructure scaling, and ongoing technical support to keep your platform running efficiently over time.
Yes, we can build a fully customized real-time bidding (RTB) platform tailored to your business needs. Our expertise covers low-latency architecture, OpenRTB protocol implementation, high-throughput data processing, and seamless integration with DSPs, SSPs, Ad Exchanges and analytics systems.
What our clients say about us
"Our teams worked together on a year-long DevOps/DataOps implementation and have implemented a continuous data streaming infrastructure via Postgres, Kafka, and Snowflake with scaling at Kubernetes and AWS/CloudWatch monitoring.
These folks are great to work with, with impeccable work ethic. They have helped us architect and adjust, and develop our solutions despite changing requirements, and have always been there to help."
These folks are great to work with, with impeccable work ethic. They have helped us architect and adjust, and develop our solutions despite changing requirements, and have always been there to help."
"We have been working with Asteriosoft for several years as our dedicated development partner. They find efficient solutions for our tasks, no matter how complex they may be, and deliver them within tight deadlines. We know we can rely on them for both planned projects and crisis situations.
I gladly recommend this company as a reliable, proactive, and professional partner."
I gladly recommend this company as a reliable, proactive, and professional partner."
"I have been working with this team for over 10 years, utilizing their services for the development of our software products. Throughout this time, the team consistently provided us with high-level software solutions, developed within the given time and budget constraints. But perhaps the best part of our collaboration is the relationship we have established. These guys truly understood our goals and approaches to deliver a product that surpasses our competitors."
See also
We offer custom SSP solutions tailored to your business needs, enabling full control over inventory management and monetization strategy.
Custom DSP solutions are tailored to your unique business needs, giving you full control over targeting and optimization to maximize advertising performance.
We provide custom Ad Server solutions built to match your specific requirements, offering full control over ad delivery, targeting, tracking, and reporting.
We build custom programmatic solutions tailored to your goals, enabling automated, data-driven ad buying with maximum flexibility and performance.
See also
We offer custom SSP solutions tailored to your business needs, enabling full control over inventory management and monetization strategy.
Custom DSP solutions are tailored to your unique business needs, giving you full control over targeting and optimization to maximize advertising performance.
We provide custom Ad Server solutions built to match your specific requirements, offering full control over ad delivery, targeting, tracking, and reporting.
We build custom programmatic solutions tailored to your goals, enabling automated, data-driven ad buying with maximum flexibility and performance.