With an off-the-shelf DSP, you get a fully functional platform that allows you to tailor features and interface to match your business needs, offering a unique solution to your clients. In contrast, a white-label DSP provides a standardized, out-of-the-box platform with pre-set features and configurations.
Unlike a white-label DSP, an off-the-shelf DSP requires additional setup and integration of SSPs, which we handle, while signing contracts with SSPs is the customer’s responsibility.
Choosing an off-the-shelf DSP means full control over the system and profits — you’ll no longer pay for a third-party solution and will keep the profits for yourself.