BUILD YOUR OWN AD SERVER
Boost revenue and enhance efficiency
with your own programmatic Ad Server
with your own programmatic Ad Server
Your Own Programmatic Ad Server
Leverage a scalable and customizable ad-serving platform designed for ad networks, publishers, and tech-driven media businesses. Gain full control over your ad tech ecosystem and evolve the platform based on your business needs from direct deals to programmatic integrations. Get programmatic-ready infrastructure built to support automated media trading workflows.
Asteriosoft is your technical partner that helps you build your own ad server tailored to your goals, giving you full control over performance and scalability. We provide technical support and integrations with SSPs, DSPs, and ad exchanges. RTB capabilities can be expanded and customized based on your business logic and traffic model.
Asteriosoft has nearly twenty years of hands-on experience developing custom Ad Servers for clients worldwide. Our team has delivered scalable, high-performance Ad Servers that support real-time bidding (Open RTB, Prebid.js), and complex ad delivery logic.
Build Your Own Publisher Ad Server
Launch in-house Ad Server to improve monetization and grow revenue. Publisher Ad Servers can support programmatic media buying, traditional waterfall setups, or a combination of both.
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Inventory management
Organize and control all ad placements across websites and apps from a single interface. -
Direct deal management
Set up and optimize guaranteed and non-guaranteed campaigns with advertisers. -
Yield optimization
Automatically choose the highest-value ad source using header bidding, price floors, and dynamic allocation. -
Comprehensive reporting
Get real-time analytics on impressions, clicks, revenue, viewability, and performance. -
Programmatic integrations
Connect with SSPs, DSPs, and exchanges to maximize demand and fill rates. -
Ad quality and safety tools
Block unwanted advertisers, prevent malicious creatives, and ensure compliance. -
A/B testing capabilities
Test formats, creatives, and inventory strategies to improve monetization.
Your Own Ad Server to Unlock Growth
Let us create an ad-serving solution that empowers your business
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Build Your Own Mobile Ad Server
A mobile Ad Server is specifically designed to deliver, optimize, and track ads within mobile apps and mobile web environments.
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Device-level targeting
Target users based on device type, model, OS, screen size, connectivity. -
App-specific ad delivery
Optimize ads for in-app environments, including SDK integrations and support for formats like rewarded video, interstitials, and native ads. -
Location-based targeting
Use GPS and geolocation signals to serve highly relevant, location-aware ads. -
Offline ad caching
Allow ads to load smoothly even with poor or unstable mobile network connections. -
Lightweight creatives & fast load times
Deliver mobile-optimized creatives to avoid latency and improve user experience. -
In-app analytics
Track engagement, viewability, and performance with real-time mobile analytics. -
Support for mobile identifiers
Use MAIDs like IDFA or GAID (when allowed by privacy rules) for accurate attribution and targeting.
Ad Server Solutions by Asteriosoft
Comprehensive Ad Servers
We develop custom programmatic platforms from scratch, including full-featured Ad Server solutions. Our platforms are built with robust functionality, high performance, and real-time analytics to support scalable and efficient ad delivery.
With almost 20 years of AdTech experience, Asteriosoft builds custom Ad Server solutions, delivering programmatic capabilities that adapt to the evolving needs of publishers and advertisers.
We optimize platform architecture to boost performance under high traffic while minimizing server costs. Our team has proven expertise in big data and high-load processing to make your Ad Server effective and cost efficient.
Client-Centric Approach
Asteriosoft builds Ad Server solutions tailored to your specific business objectives. Whether your goal is to maximize revenue, improve ad targeting, streamline programmatic operations, or gain full control over your ad inventory, our solutions adapt to your needs.
Expertise in AdTech domain
Specializing in AdTech, we have extensive expertise in industry standards such as VAST, OpenRTB, and Prebid. Our programmatic solutions are designed to comply with privacy regulations, including CCPA and GDPR.
Asteriosoft's Ad Server Portfolio
RhythmOne Ad Server
& programmatic platform
& programmatic platform
A leading U.S.-based SSP and Ad Server platform that bridges brands with digital audiences through high-quality content on all devices. It partners with advertisers, publishers, and content creators to deliver seamless, multi-channel advertising solutions— including video, rich media, display, social, native formats, and branded content.
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Receives traffic directly from publisher sites via own tags. - Manages direct advertising campaigns with extended targeting, pacing, frequency capping and other options.
- Receive advertising from external DSPs and SSPs via OpenRTB.
NUI Ad Server
NUI Media offers SaaS-based Ad Server designed to streamline digital advertising across display, mobile, and video formats. Tailored for publishers, ad networks, and advertisers, the platform emphasizes user experience and operational efficiency. NUI Media's Ad Server is built to provide control and reliability, helping ad operations teams maximize revenue and efficiency.
- Manage display, mobile, rich media & video seamlessly.
- Regain control of inventory, streamline operations with an intuitive interface.
- Real-time analytics and comprehensive reporting - offering dashboards and on-demand reports to effectively analyze and monetize inventory across platforms.
What our clients say about us
"Our teams worked together on a year-long DevOps/DataOps implementation and have implemented a continuous data streaming infrastructure via Postgres, Kafka, and Snowflake with scaling at Kubernetes and AWS/CloudWatch monitoring.
These folks are great to work with, with impeccable work ethic. They have helped us architect and adjust, and develop our solutions despite changing requirements, and have always been there to help."
These folks are great to work with, with impeccable work ethic. They have helped us architect and adjust, and develop our solutions despite changing requirements, and have always been there to help."
"We have been working with Asteriosoft for several years as our dedicated development partner. They find efficient solutions for our tasks, no matter how complex they may be, and deliver them within tight deadlines. We know we can rely on them for both planned projects and crisis situations.
I gladly recommend this company as a reliable, proactive, and professional partner."
I gladly recommend this company as a reliable, proactive, and professional partner."
"I have been working with this team for over 10 years, utilizing their services for the development of our software products. Throughout this time, the team consistently provided us with high-level software solutions, developed within the given time and budget constraints. But perhaps the best part of our collaboration is the relationship we have established. These guys truly understood our goals and approaches to deliver a product that surpasses our competitors."
See also
DSP solutions
We provide custom DSP solutions to meet your specific business needs, giving you complete control over inventory management and monetization strategies.
Off-the-shelf DSP
Our off-the-shelf DSP is specifically designed for AdTech companies and agencies, offering a ready-to-use solution with robust features and easy integration.
Programmatic solutions
We create custom programmatic solutions for automated, data-driven ad trading, optimizing performance across digital channels.
Ad Exchange
We develop custom Ad Exchange solutions — digital marketplaces that enable advertisers and publishers to transact in real time.